塔斯馬尼亞大學(xué)營(yíng)銷(xiāo)管理碩士(高級(jí))專(zhuān)攻企業(yè)對(duì)企業(yè)(B2B) - 工業(yè)營(yíng)銷(xiāo)環(huán)境,同時(shí)在企業(yè)對(duì)消費(fèi)者(B2C)的范圍內(nèi)進(jìn)行擴(kuò)展。作為一名畢業(yè)生,您將能夠運(yùn)用您的市場(chǎng)營(yíng)銷(xiāo)知識(shí)和技能做出對(duì)社會(huì)負(fù)責(zé)的決策,以支持公司的市場(chǎng)目標(biāo)并為其業(yè)務(wù)績(jī)效做出貢獻(xiàn)。畢業(yè)生將有資格成為營(yíng)銷(xiāo)主管,具備反思經(jīng)驗(yàn)的能力,并通過(guò)研究和調(diào)查來(lái)解讀復(fù)雜的信息和實(shí)踐。
專(zhuān)業(yè)介紹:
Master of Marketing Management (Advanced)
課程長(zhǎng)度:2年
開(kāi)學(xué)時(shí)間:2月/7月
學(xué)費(fèi):$35,500/年
CRICOS:092719K
語(yǔ)言要求:雅思總分6.5分,單項(xiàng)且不低于6分
入學(xué)要求:Completion of a related undergraduate degree of an Australian higher education institution or the equivalent standard in any other institution;
OR Completion of any degree of an Australian higher education institution or the equivalent standard in any other institution plus three year relevant work experience;
OR Completion of a Master of Marketing Management at the University of Tasmania.